Quality Score Problems?

Written by alain on August 18, 2010

How Can You Get A Higher Quality Score?

Google’s algorithms and formulas are their own secret sauce they use to determine Quality Score and minimum bid price, but here is what we learned over time what helps to improve Quality Score:

Your clickthrough rate (CTR) which is the number of clicks your ad received divided by the number of impressions it received over a specific time period.

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