Loads of New Stuff
Written by alain on October 20, 2010
Wanted to let you know that I’ve added loads of new, fresh, original content regarding Google Adwords Management and PPC Search Engine Management on my website.
Check it out on: http://www.worthoverdoing.co.za I will post snippets of each article in the weeks to come as well.
How to Optimize Your Site for Google Adwords
Written by alain on October 19, 2010
PPC Marketing: It’s important to make sure that your site or landing page is ‘Google friendly’ before you activate your campaign.
Google is becoming more obsessed with the quality of landing pages and if their assessment of your landing page is poor your campaign will be penalized with a poor quality score which might be difficult to recover from.
Need Help with Low Quality Scores?
Written by alain on September 13, 2010
If you have been allocated a poor Quality Score (QS), you may be using keywords, ads, or landing pages that aren’t as targeted or relevant as they could be.
Quality Score Problems?
Written by alain on August 18, 2010
How Can You Get A Higher Quality Score?
Google’s algorithms and formulas are their own secret sauce they use to determine Quality Score and minimum bid price, but here is what we learned over time what helps to improve Quality Score:
Your clickthrough rate (CTR) which is the number of clicks your ad received divided by the number of impressions it received over a specific time period.
Read the rest of this How To Improve Quality Score Article »
PPC Search Engine Marketing Expert
Written by alain on August 17, 2010
Pay Per Click advertising is the key to generate traffic to your website. It is the quickest and fastest way to create traffic coming to any website. You can start getting traffic within 20-30 minutes, in many cases.
Why Invest In PPC Search Engine Marketing?
Written by alain on August 6, 2010
What does it mean to have a PPC Search Engine Manager?
Well it should be a Google Adwords Qualified expert that will run and manage …
Read The Rest of This PPC Search Engine Marketing Article Here »
